International Business

Hands-on projects

Here are some examples of the study-related projects students have been doing within their courses. Please note that the projects vary in different years depending on the companies’ availability and needs.

Bachelor’s Degree in International Business

  • KAMK English-taught degrees
    • Planning and designing a marketing campaign for English-taught degrees
  • Kaisanet
    • Various customer service and meeting point development workshops using service design tools
    • Implementing customer relationship marketing and event concept – planning, organising and implementing an event
  • ELY-keskus (Centre for Economic Development, Transport and the Environment)
    • Developing marketing communications
    • Planning, scripting and implementing a video production
  • Metsähallitus / Hossa
    • Service concept testing and designing new service concept ideas for state-owned enterprise
  • Restaurant Sulo, Kajaani
    • Designing a new environment for improved customer experience
    • Planning the social media marketing
  • Vuokatti Sport
    • Marketing of services and customer relationship development
    • International athletes training, living and dining conditions for top international athletes – baseline analysis and future developments
  • Hotel Aateli, Vuokatti
    • Brand Development – what does it take to build a hotel luxury brand?
  • CSE Entertainment
    • Service Marketing, Pop-up concept idea and opening a new market
    • Image marketing, new customer acquisition, marketing research

 

Alumni story

Samar Yacoub, International Business graduate